October Marketing Ideas

Maria Grimm

Are you here because you are looking for October marketing ideas? Good. Team Relly has some treats in store for you.ย  BONUS…scroll to the bottom of the post to see all the October National Days your brand might want to participate in. Even better, sync them to your calendar so you don’t forget.

Below are a few October Marketing Ideas weโ€™ve included toย help you get the creative juices flowing and keep your audience engaged…


Why it’s a great idea: Mental health is important no matter what industry you’re in. It was a HUGE topic at the Olympics this year, if not the biggest topic. After the pandemic, people realized what was truly important, and mental health was at the top of that list. Take this day to share some tips on how you keep your mental health in check!

Idea: Take this day to share some tips on how you keep your mental health in check! Use this caption below to help kick-start that post.

Social Media Caption:ย 

In honor of #WorldMentalHealthDay , [I’m/we’re] sharing a few tips that help [me/us] stay grounded, focused, and, most importantly, healthy – both physically and mentally.

[Create a list of 10 things you do to stay mentally healthy. These things could include journaling, therapy, exercising, and/or good sleep hygiene. Try to think of the niche action items that really help you in your day to day! The goal is to set yourself up as a trusted resource for your followers.]


What tips do you have?

#WorldMentalHealthDay #MentalHealthMatters #MentalHealthAdvocate

Creative Idea: Use the free design resource Canva to create a graphic with the following quote:

“Taking care of yourself doesn’t mean me first, it means me too.” – L.R. Knost

Get To Know Your Customers Day

Why it’s a great idea: Listening is a huge part of what makes a business successful and Get To Know Your Customers Day will help you do just that! It’s also a great opportunity to say thank you and show your appreciation for their support!

Idea: Ask your audience a question on social media. Post a poll on LinkedIn, create a yes or no post in your Instagram stories, host a live Q&A on Facebook, send out a survey to your email marketing list. There are so many ways you can use social media and email to connect deeper with your audience to help build brand loyalty.ย  Use the caption below to help you get started.

Social Media Caption:ย 

Today is Get to Know Your Customers Day – one of [my/our] favorite holidays of the year! ๐Ÿ›๐Ÿ›’๐Ÿค—

First and foremost, [I/we] want to say a big, huge, enormous THANK YOU to each and every one of you! Your love and support keeps [your company] going and we wouldn’t be where or who we are without you!

Second, [I/we] want to hear from YOU!

[Take this paragraph to ask your audience a question as it relates to your business or industry! Describe the question, why you’re asking it, and how it can make a difference for the trajectory of your product/service/company as a whole. This will make your audience feel more involved, ultimately working to gain their trust over time! Maybe you want to ask them what they would like to see from you in the future. Maybe you want their opinion on a new product you’re working on. Maybe you want their input on a service you’re working to improve on.]

[I/We] value your opinions so much, and want to continue to evolve as a company to meet your [your industry] needs! Comment your thoughts below or feel free to slide into our DMs! ๐Ÿ‘‡๐Ÿผ

#SmallBusinessOwner #CustomerAppreciation #GetToKnowYourCustomers

Creative Idea: Share a picture of you with one of your customers!

Halloween Giveaway Promotion

Why it’s a great idea: Giveaways are amazing for raising brand awareness, gaining followers fast, and increasing engagement. And who loves to get treats for Halloween? Social media audiences do, that’s who!

Idea: Officially launch your giveaway on Monday, 10/25, but tease your audience with some fun to get them excited about what’s to come. Decide on your prize and make sure you have a great description and photo to entice followers. Get creative with your giveaway! You could put together a basket of products, offer a service bundle, or even partner up with someone else in your industry and collaborate on a prize. Use the following caption to help you get started.

Social Media Prompt:

Happy Monday [your company] family! We’re a little less than a week away from Halloween which means [I/we] have a spook-tacular ๐ŸŒŸgiveaway๐ŸŒŸ for you!

[I’m/We’re] so excited to share [my/our] [insert product/service you’re giving away] featuring [explain your prize] with one lucky winner!

All you have to do to enter is:

๐ŸŽƒ Like this post
๐ŸŽƒ Follow [your handle]
๐ŸŽƒ Tag a friend

The giveaway closes this Friday at 11:59 pm!

#HalloweenGiveaway #EnterToWin #SmallBusinessGiveaway #SmallBusinessOwner

Creative Idea: Post a picture of your prize!

Celebrate Every Day

Sync National Days, Weeks, and Month to your calendar so your brand never misses out on these fun holidays again! When you follow a Nationalย Dayย Calendar, the holidays in the calendar automatically appear in your own calendar. As we add new holidays each month, your calendar is updated with the content.

Want to stay in the know on all things marketing and get more helpful tips, like October Marketing Ideas? Sign up for BYBโ€”โ€œthe Bib.โ€ We scout the latest marketing trends, deliver creative ideas, and platform changes, trim them down to what really matters and deliver it all to your inbox once a month. For FREE. Itโ€™ll save you time and headaches, so you can get back to the other 962 things on your to-do list.

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